Thursday 31 December 2020

Pujya Morari Bapu to start Ramkatha from 2nd January at Sethubandh-Dhanushkodi


853rd Ramkatha by Pujya Morari Bapu will start from 2nd January, 2021 at pilgrimage site – Dhanushkodi, Setubandh-Rameshwar with a limited number of pre-invited audiences. Recently Ramkatha has been successfully completed at  Bhagwat Bhumi Shukratal where all Corona related protocols were strictly adhered


Danushkodi is an ancient and famous Hindu pilgrimage place. It is located on the eastern coast of the state of Tamil Nadu, near the southern edge of Rameswaram and near Pamban. The neighboring country Sri Lanka is just 20 kilometers away from this site. Its history is of Ramayana period. It is said that from here Lord Sri Rama started the construction work of the bridge to reach Lanka.

According to religious texts and beliefs, when Lord Shri Ram started returning with Sita after conquering Lanka, the newly appointed Lankapati Vibhishan prayed to Shri Ram that if this bridge built by you remained like this then in future any king from India will attack my Lanka. At the request of Vibhishan, Shriram Ji broke the bridge. This gave the place its name Dhanushkodi.

This nine-day Ram Katha will be shown daily through the Aastha channel and YouTube from 9:30 am. People are requested to take advantage of Ramkatha by staying in your place while following the Corona Guideline issued by the administration

Tuesday 29 December 2020

Levista launches Flavoured Instant Coffee & Supreme variant

  Bangalore based Levista Coffee which turned four this month since its launch, unveiled its four variants of ‘Flavored Coffee’. The four variants include Vanilla, Caramel, Hazelnut and Choco-Orange.  It has further also launched a new variant of Instant Coffee aptly named ‘Supreme’ which has 70% Coffee content and 30% Chicory. The Flavored coffee would be available across Tamil Nadu and Karnataka through select retail stores & nationally through e commerce platforms.


Mr. S. Shriram, Vice President, Levista Coffee said, “We are very excited and delighted to launch our Flavored Coffee finally today after a lot of R&D. We have four flavors for different taste buds and moods – Vanilla, Caramel, Hazelnut and Choco-Orange.” The company believes that the flavored coffee will appeal to the Gen-Z and the Millennials as well as satiate the desires of the younger lot as well as those who are young at heart with exotic preparations and menu options, most of which are home-made and self-styled by discerning coffee lovers. Other than this, the company has also launched “Levista Supreme” which has 70% Coffee along with 30% Chicory content. “We have been keeping our ears to the ground, hearing our consumer feedback constantly after which we decided to launch this variant” said Shriram.

The company already has three variants of Instant Coffee – Classic with 100% Coffee, Premium with 80% Coffee and Strong with 60% Coffee while the Institutional packs have 57% Coffee in them. The variant with 70% coffee is among the most sold in the country and Levista, with its unique taste plans to garner a considerable market share with this. Other than this, the company also offers Filter Coffee in two variants with 80% Coffee as well as 60% Coffee for a strong and rich taste. The coffee is available in distinct packaging including Glass Jar, Pouch packaging and its signature Tin packaging, one if its kind in India.

Levista is currently present across Tamil Nadu, Karnataka and Puducherry through a Distribution Network spanning over 600+ Distributors servicing over 42,000 and more general trade stores. In modern retail, Levista is present across India at select stores through Reliance Retail, More Hypermarkets and Supermarkets, Spencers Retail Stores among others as well as at Metro Cash & Carry. The company aims to onboard 1,500 more distributors to reach a tally of 100,000 Point of Sales by the end of FY 2022.

SLN Coffee Pvt. Ltd. had appointed Mr. S. Shriram as Vice President for its flagship brand Levista Coffee in Jan. ‘20. Shriram oversees the complete business for Levista including Sales and Marketing, Branding, Supply Chain Management and overall Business Strategy. Shriram who joined the Retail Industry in 1997 said, “I am extremely happy to have joined Levista early this year and this has been one of the fastest, toughest (due to Covid-19) and perhaps the most satisfying run during my 23 years’ in the Indian Retail Industry, especially from the learnings during my first stint at “RPG Foodworld

Thursday 10 December 2020

Tanishq launches its 10th store in Chennai

 

Retail expansion with launch of new store marks 100 stores of Tanishq in Southern India

Tanishq, India’s most trusted jewellery continues its retail expansion with the launch of itsnew store in Ambattur, Chennai. The store was inaugurated byMr. VijeshRajan, Head – Retail, Tanishq and Mr. Narasimhan, Regional Business Manager – South, Tanishq. As part of the grand inauguration, the brand is offering Free Gold Coins* with every plain gold jewellery and diamond jewellerypurchase. The brand is also offering an exciting offerof up to 25%* off on making charges of Gold and Diamond jewellery value. The offer is valid from 10th – 13thDecember 2020.



Spanning across 2500 sq. ft., the new store is located atNo 1, Shoba Nagar, CTH road, Ambattur, Chennai 600053.The store caters to wide range of 2000+ designs across gold, diamonds and solitaires.Wedding jewellery from Rivaah by Tanishq features some stunning jewellery designs for theTamilian brides to-be. This store also caters to Tanishq’s exclusive collections likeAarambh, Virasat, Swayam and Gulnaazapart from the latestEkatvam collection which is based on the theme- ‘Beauty of Oneness’.

Speaking on the occasionMr. VijeshRajan, Head – Retail, Tanishq, saidWe are pleased to announce the launch of our latest store in Ambattur and this new addition is a proud moment for all of us as this marks the addition of the 100th Tanishq store to our retail network in Southern India. We strive to provide unique jewellery shopping experience with a world-class retail ambience and excellent customer service to all customers. We are also providing a safe and convenient shopping experience to all our customers with Gold Standard of Safety measures and remote selling options in place.”

Tanishq, India’s most-loved jewellery brand from the TATA Group, has been synonymous with superior craftsmanship, exclusive designs and guaranteed product quality for over two decades. It has built for itself the envious reputation of being the only jewellery brand in the country that strives to understand the Indian woman and provide her with jewellery that meets her traditional and contemporary aspirations and desires. Attesting to this commitment towards excellence, in 2019, Tanishq has been awarded the title of The Most Trusted Jewellery Brand in India by the Trust Research Advisory. To stress on their commitment to offer the purest jewellery, all Tanishq stores are equipped with the Karatmeter which enables customers to check the purity of their gold in the most efficient manner. Tanishq offers gold and Diamond jewellery (in 22 and 18 karat gold) in over 5000 traditional, western and fusion looks. The jewellery is manufactured in fully integrated manufacturing plants with state-of-the-art equipment. The Tanishq retail chain currently spreads across over 340 exclusive boutiques in more than 200 cities