Pujya Morari Bapu to start Ramkatha from 2nd January at Sethubandh-Dhanushkodi

853^rd Ramkatha by Pujya Morari Bapu will start from 2^nd January, 2021 at pilgrimage site – Dhanushkodi, Setubandh-Rameshwar with a limited number of pre-invited audiences. Recently Ramkatha has been successfully completed at  Bhagwat Bhumi Shukratal where all Corona related protocols were strictly adhered

Danushkodi is an ancient and famous Hindu pilgrimage place. It is located on the eastern coast of the state of Tamil Nadu, near the southern edge of Rameswaram and near Pamban. The neighboring country Sri Lanka is just 20 kilometers away from this site. Its history is of Ramayana period. It is said that from here Lord Sri Rama started the construction work of the bridge to reach Lanka.

According to religious texts and beliefs, when Lord Shri Ram started returning with Sita after conquering Lanka, the newly appointed Lankapati Vibhishan prayed to Shri Ram that if this bridge built by you remained like this then in future any king from India will attack my Lanka. At the request of Vibhishan, Shriram Ji broke the bridge. This gave the place its name Dhanushkodi.

This nine-day Ram Katha will be shown daily through the Aastha channel and YouTube from 9:30 am. People are requested to take advantage of Ramkatha by staying in your place while following the Corona Guideline issued by the administration

Levista launches Flavoured Instant Coffee & Supreme variant

  Bangalore based Levista Coffee which turned four this month since its launch, unveiled its four variants of ‘Flavored Coffee’. The four variants include Vanilla, Caramel, Hazelnut and Choco-Orange.  It has further also launched a new variant of Instant Coffee aptly named ‘Supreme’ which has 70% Coffee content and 30% Chicory. The Flavored coffee would be available across Tamil Nadu and Karnataka through select retail stores & nationally through e commerce platforms.

Mr. S. Shriram, Vice President, Levista Coffee said, “We are very excited and delighted to launch our Flavored Coffee finally today after a lot of R&D. We have four flavors for different taste buds and moods – Vanilla, Caramel, Hazelnut and Choco-Orange.” The company believes that the flavored coffee will appeal to the Gen-Z and the Millennials as well as satiate the desires of the younger lot as well as those who are young at heart with exotic preparations and menu options, most of which are home-made and self-styled by discerning coffee lovers. Other than this, the company has also launched “Levista Supreme” which has 70% Coffee along with 30% Chicory content. “We have been keeping our ears to the ground, hearing our consumer feedback constantly after which we decided to launch this variant” said Shriram.

The company already has three variants of Instant Coffee – Classic with 100% Coffee, Premium with 80% Coffee and Strong with 60% Coffee while the Institutional packs have 57% Coffee in them. The variant with 70% coffee is among the most sold in the country and Levista, with its unique taste plans to garner a considerable market share with this. Other than this, the company also offers Filter Coffee in two variants with 80% Coffee as well as 60% Coffee for a strong and rich taste. The coffee is available in distinct packaging including Glass Jar, Pouch packaging and its signature Tin packaging, one if its kind in India.

Levista is currently present across Tamil Nadu, Karnataka and Puducherry through a Distribution Network spanning over 600+ Distributors servicing over 42,000 and more general trade stores. In modern retail, Levista is present across India at select stores through Reliance Retail, More Hypermarkets and Supermarkets, Spencers Retail Stores among others as well as at Metro Cash & Carry. The company aims to onboard 1,500 more distributors to reach a tally of 100,000 Point of Sales by the end of FY 2022.

SLN Coffee Pvt. Ltd. had appointed Mr. S. Shriram as Vice President for its flagship brand Levista Coffee in Jan. ‘20. Shriram oversees the complete business for Levista including Sales and Marketing, Branding, Supply Chain Management and overall Business Strategy. Shriram who joined the Retail Industry in 1997 said, “I am extremely happy to have joined Levista early this year and this has been one of the fastest, toughest (due to Covid-19) and perhaps the most satisfying run during my 23 years’ in the Indian Retail Industry, especially from the learnings during my first stint at “RPG Foodworld

Tanishq launches its 10th store in Chennai

 

Retail expansion with launch of new store marks 100 stores of Tanishq in Southern India

Tanishq, India’s most trusted jewellery continues its retail expansion with the launch of itsnew store in Ambattur, Chennai. The store was inaugurated byMr. VijeshRajan, Head – Retail, Tanishq and Mr. Narasimhan, Regional Business Manager – South, Tanishq. As part of the grand inauguration, the brand is offering Free Gold Coins* with every plain gold jewellery and diamond jewellerypurchase. The brand is also offering an exciting offerof up to 25%* off on making charges of Gold and Diamond jewellery value. The offer is valid from 10^th – 13^thDecember 2020.

Spanning across 2500 sq. ft., the new store is located atNo 1, Shoba Nagar, CTH road, Ambattur, Chennai 600053.The store caters to wide range of 2000+ designs across gold, diamonds and solitaires.Wedding jewellery from Rivaah by Tanishq features some stunning jewellery designs for theTamilian brides to-be. This store also caters to Tanishq’s exclusive collections likeAarambh, Virasat, Swayam and Gulnaazapart from the latestEkatvam collection which is based on the theme- ‘Beauty of Oneness’.

Speaking on the occasionMr. VijeshRajan, Head – Retail, Tanishq, said“We are pleased to announce the launch of our latest store in Ambattur and this new addition is a proud moment for all of us as this marks the addition of the 100^th Tanishq store to our retail network in Southern India. We strive to provide unique jewellery shopping experience with a world-class retail ambience and excellent customer service to all customers. We are also providing a safe and convenient shopping experience to all our customers with Gold Standard of Safety measures and remote selling options in place.”

Tanishq, India’s most-loved jewellery brand from the TATA Group, has been synonymous with superior craftsmanship, exclusive designs and guaranteed product quality for over two decades. It has built for itself the envious reputation of being the only jewellery brand in the country that strives to understand the Indian woman and provide her with jewellery that meets her traditional and contemporary aspirations and desires. Attesting to this commitment towards excellence, in 2019, Tanishq has been awarded the title of The Most Trusted Jewellery Brand in India by the Trust Research Advisory. To stress on their commitment to offer the purest jewellery, all Tanishq stores are equipped with the Karatmeter which enables customers to check the purity of their gold in the most efficient manner. Tanishq offers gold and Diamond jewellery (in 22 and 18 karat gold) in over 5000 traditional, western and fusion looks. The jewellery is manufactured in fully integrated manufacturing plants with state-of-the-art equipment. The Tanishq retail chain currently spreads across over 340 exclusive boutiques in more than 200 cities

Bigg Boss Tamil Season 4- Unseen clips

Bala and Ramesh Decode the Will

 Bala and Ramesh talk about how Som stole the will, that was part of the luxury budget task, and how Bala found it. Bala clarifies that he misplaced the will only to make the task more interesting. He tells Ramesh that he wanted to find out who kept the will under Som's bed in the first place.

Whoa! Is Anitha missing Suresh?

Anitha and Sanam are talking about how Suresh was the glue holding the house together. He said he spoke to everyone and entertained everyone. Suchitra disagrees but Sanam and Anitha stick to the fact that Suresh kept everyone in their place.

Samyuktha and Ramya Don’t Clique Well

Samyuktha and Ramya are talking about groupism in the house and how Bigg Boss always pairs the groups together instead of separating them. They also say that they are the only free radicals in the house who belong to no particular group.

Rio’s Day with Dosas

Ramya praises Rio's dosa-making skills. Archana teaches Rio how to make dosas properly.

Up for some roleplay?

Housemates are given certain roles to play for the luxury budget task. Aajeedh plays Suchitra's son and housemates are mocking the roles that each of them have to play. Rio is the son-in-law and Nisha is his wife. Bala keeps bullying everyone saying he will be the heir to the property.

How bored is Nisha?

Nisha is bored and asks Jithan Ramesh, Rio to entertain her. But they start mocking her instead. She asks them to not sleep because she is bored but they don't listen to her.

An unforeseen Eggcident

Housemates are discussing how Rio wasted an egg and it is in the bin. Rio clarifies that it fell out of his hand on the floor which is why he had to throw it.

HPCL Launches poWer 99 India’s Highest Rated Octane Fuel, in TN

Mr M.C. Sampath, Hon’ble Minister for Industries, Government of TN launched ‘poWer 99’ today at HPCL Petrol Pumps: Super Service Station at Teynampet, and Krishnaraj & Co at Meenambakkam

 Hindustan Petroleum Corporation Ltd, a Government of India Enterprise with a Maharatna Status, has launched 'poWer 99', a branded petrol with an Octane rating of 99, in Tamil Nadu, to cater to the growing demand for premium fuel from the rising population of high-end cars and performance bikes in the State.

 

With an Octane rating of 99, 'poWer 99' is currently the highest octane rated petrol available in India. The octane rating of premium fuels of its competitors is not more than 97. Most high-end cars and bikes are designed to run on high octane rated petrol, which is good at preventing uncontrolled or abnormal combustion in engines, and thus at enhancing engine performance.

 

Mr. M.C. Sampath, Minister for Industries, Government of Tamil Nadu launched 'poWer 99' at the HPCL petrol pumps in the presence of Mr. N. Balaganga, Ex. MP, Mr. Sandeep Maheshwari, Chief General Manager, Retail- South Zone, and Mr. Balaji Anandan, Deputy General Manager, Retail- Chennai Regional Office, HPCL.

 

HPCL is planning to expand the reach of the product to other cities in Tamil Nadu in the next two years. Already 'poWer 99' is available in 20 cities across India.

 

Commenting about 'poWer 99', Mr. Sandeep Maheshwari, said, “The market for high-end cars is increasing in many Indian cities such as Delhi, Bengaluru, Chennai and Mumbai. Hence, the demand for good fuel with a high octane rating is also on the rise. 'poWer 99' is a premium branded petrol. It has an octane rating of 99, which is currently the highest in India. 'poWer 99' not only improves the engine performance but also fuel efficiency.

'poWer 99' can withstand a greater rise in temperature during the compression stroke of an internal combustion engine without auto-ignition. This makes it an ideal fuel choice for high end cars from automakers like Porsche, Volvo, Lexus, Lamborghini, Audi, Mercedes, BMW and Ferrari. The fuel will also be extremely crucial for performance (race) cars, and also for performance motorcycles from manufacturers like Triumph, Harley Davidson and Ducati, among others.

 

Mr. Maheshwari also added that owing to its superior combustion in the combustion chamber, 'poWer 99' also reduces emissions. It also does not contain any harmful heavy metals. These factors make 'poWer 99' an eco-friendly fuel. Octane improvement used in 'poWer 99' is approved by the United States Environmental Protection Agency.

 

HPCL is a Maharatna CPSE. HPCL owns & operates two major refineries producing a wide variety of petroleum fuels & specialties, one in Mumbai with 7.5 Million Metric Tonnes Per Annum (MMTPA) capacity and another in Visakhapatnam, with a capacity of 8.3 MMTPA. It has a vast supply & distribution infrastructure comprising terminals, pipeline networks, aviation service stations, LPG bottling plants, inland relay depots & retail outlets, lube and LPG distributorships. In Tamil Nadu, it has about 2,500 retail outlets. 

first ever BMW iX BMW Vision iNEXT becomes the BMW iX

  BMW Vision iNEXT becomes the BMW iX. With a year still to go before its market launch at the end of 2021, the BMW Group is providing a first look ahead to the future BMW iX, which is currently still in the series development phase. The BMW iX is the first model based on a new, modular, scalable future toolkit developed by the BMW Group and focused on a fresh interpretation of design, sustainability, driving pleasure, versatility and luxury.

Munich. Conceived from the outset for purely electric mobility, the iX sees BMW redefining the successful Sports Activity Vehicle (SAV) concept. With its completely newly developed, precise and minimalist design, the BMW iX is the first representative of a trailblazing generation of cars poised to redefine the driving experience, the feeling of space inside and the relationship between vehicles and those on board.

The BMW iX harnesses the latest innovations in the fields of electrification, automated driving and connectivity to deliver a mobility experience which puts people more than ever at its heart. To this end, its design has been developed from the inside out. The BMW iX has been created to provide quality of life and wellbeing for drivers and passengers. The clear and minimalist design of its exterior showcases a new form of mobility geared squarely to the needs of the vehicle’s occupants. Its interior offers those on board innovative options for using the time during a journey – and enjoying relaxation, safety, security, and a new form of luxury in the process.

The BMW Group’s new technology flagship – courtesy of BMW i, the “workshop for the future”.
The design and technology of the BMW iX form an overall package that lays the foundations for what is in many respects a new kind of driving experience. In so doing, it comprehensively embodies the character of the BMW i brand, whose mission is to transform personal mobility. BMW i plays a central role at the BMW Group as a “workshop for the future” and driver of innovation across the company.

“The BMW Group is constantly striving to re-invent itself. That is a central element of our corporate strategy,” says Oliver Zipse, Chairman of the Board of Management of BMW AG. “The BMW iX expresses this approach in an extremely concentrated form.”

The BMW iX will go into production at BMW Plant Dingolfing from the second half of 2021 as the BMW Group’s new technology flagship. It brings together the company’s latest developments in the strategic innovation fields of Design, Automated Driving, Connectivity, Electrification and Services. Added to which, the vehicle concept and design of the BMW iX are rooted in an all-embracing approach to sustainability. This is reflected in areas of the car such as its optimised aerodynamics, intelligent lightweight design and extensive use of natural and recycled materials, which help to create a cutting-edge sense of luxury and comprehensive feeling of wellbeing on board.

Fifth-generation BMW eDrive technology delivers outstanding efficiency and long range.
The fifth generation of BMW eDrive technology – which encompasses the two electric motors, the power electronics, the charging technology and the high-voltage battery – guarantees exceptional efficiency. The power unit developed by the BMW Group has been manufactured sustainably without the use of critical raw materials known as rare earths and will, by the most recent calculations, develop maximum output of more than 370 kW/500 hp. That will be enough to power the BMW iX from 0 to 100 km/h (62 mph) in under 5.0 seconds.

At the same time, the vehicle’s clear aim is to post an exceptionally low combined electric power consumption figure for its segment of less than 21 kWh per 100 kilometres (62 miles) in the WLTP test cycle. A gross energy content of more than 100 kWh should enable the latest-generation high-voltage battery to record a range of over 600 kilometres in the WLTP cycle. That equates to more than 300 miles according to the EPA’s FTP-75 test procedure. (All figures relating to performance, energy consumption and range are predicted values based on the car’s current stage of development.)

DC fast charging: over 120 kilometres (75 miles) of extra range in ten minutes.
The new charging technology of the BMW iX enables DC fast charging at up to 200 kW. In this way, the battery can be charged from 10 to 80 per cent of its full capacity in under 40 minutes. Added to which, within ten minutes enough energy can be fed into the battery to increase the car’s range by more than 120 kilometres (75 miles). It takes less than eleven hours to charge the high-voltage battery from 0 to 100 per cent at 11 kW from a Wallbox.

The batteries fitted in the BMW iX are designed as part of a long-term resource cycle and enable an exceptionally high recycling rate. The power used to produce the battery cells and the high-voltage battery as a whole come exclusively from renewable sources.

New technology toolkit underpins further advances towards automated driving.
The new technology toolkit making its debut in the BMW iX also provides the platform for significant progress in the areas of automated driving and digital services. For example, the level of computing power has been developed to process 20 times the data volume of previous models. As a result, around double the amount of data from vehicle sensors can be processed than was previously possible.

“We are setting new industry standards with the technology in the BMW iX. The iX has more computing power for data processing and more powerful sensor technology than the newest vehicles in our current line-up, is 5G-capable, will be given new and improved automated driving and parking functions and uses the high-performing fifth generation of our electric drive system,” says Frank Weber, Member of the Board of Management of BMW AG, Development.

Fresh design for a new driving experience.
The BMW iX is leading the way for a future generation of cars with which the company is redefining sustainability, driving pleasure and what it means to be premium. This trailblazing character is clearly expressed in the car’s design. It provides the basis for a new kind of driving experience in which familiarity, relaxation and self-determination are the dominant themes.

The exterior of the BMW iX represents a distinctive re-imagining of the powerful proportions of a large BMW SAV. The BMW iX is comparable with the BMW X5 in length and width, and is almost the same height as the BMW X6 on account of its flowing roofline. The size of its wheels, meanwhile, brings to mind the BMW X7.

The minimalist use of character lines and generously shaped surfaces conjure an aura of supreme assurance. The crisp lines, clear structure and almost rectangular contours around the wheel arches contribute to an imposing body design. And the reduced design language steers the eye onto precisely constructed details which accentuate the sophisticated character, brand identity and optimised aerodynamics of the BMW iX.

Front end: expressive, vertical kidney grille serves as an intelligence panel.
At the centre of the front end stands the prominent, vertically emphasised kidney grille. Since the electric drive system of the BMW iX requires only a small amount of cooling air, the kidney grille is completely blanked off. Its role has duly turned digital and here it functions as an intelligence panel. Camera technology, radar functions and other sensors are integrated seamlessly into the grille behind a transparent surface.

Developed and produced at the BMW Group’s LuTZ lightweight design and technology centre in Landshut, the kidney grille for the BMW iX presents a technologically lavish advertisement for intelligent mobility. The grille has reinvented itself as an innovative and multifunctional high-tech interface for the advanced driver assistance systems with which the BMW iX paves the way for automated driving.

Clearly designed surfaces, discreetly integrated technology.
The exterior design highlights of the BMW iX also include the slimmest headlight units ever to feature on a series-produced model from BMW, the flush-fitted door openers (operated at the press of a button), the frameless side windows, the tailgate – which has no separation joints and extends across the whole of the rear – and the likewise extremely slim rear lights.

The BMW kidney grille is not the only example of how the principle of shy tech has been integrated into the design of the BMW iX: an array of other cameras and sensors are likewise positioned discreetly, the door openers are flush, the filler neck for the windscreen washer fluid is concealed under the BMW logo on the bonnet and the rear-view camera has been integrated into the BMW logo on the tailgate. The technology stays in the background and only becomes apparent as and when the relevant functions are called into action.

“The BMW iX shows how we can give new technologies a very modern and emotionally engaging design. The car is technologically highly complex, but it feels very clear and uncomplicated,” says Adrian van Hooydonk, Senior Vice President BMW Group Design. “The BMW iX offers a mobile living space in which people will feel at ease and the car’s intelligence is always available without becoming obtrusive.”

Interior design: people at centre stage.
A high level of spaciousness, a mixture of high-quality materials, newly developed seats with integral head restraints and an exceptionally large panoramic glass roof immerse all five seats of the BMW iX cabin in a luxurious, lounge-like ambience. The all-new architecture of the BMW iX cabin underpins a perfectly clear and straightforward functionality that revolves entirely around the needs and emotions of the driver and their fellow occupants. The drive concept means there is no centre tunnel, adding to the open, airy feel while also allowing extra legroom in the front and rear, sufficient space for storage facilities, and a centre console crafted to look like a high-quality piece of furniture. The minimalistic design language and clearly structured surfaces shine an even brighter spotlight on the feeling of spaciousness inside the car.

The displays and controls are all stripped down to the essentials, further reinforcing the impression of an uncluttered cabin offering a place of relaxation. The technology of the BMW iX is used intelligently and only becomes visible when it is needed. This makes it intuitive to use rather than seeming overly complex. The interior design conveys a sense of safety and familiarity and engenders a new type of bond between occupants and vehicle. The shy tech approach for the interior can be seen in a number of features, including speakers integrated out of sight, intricately styled air vents, heated surfaces and the discreet recessing of the BMW Head-Up Display’s projector into the instrument panel so it is almost invisible. The hexagonally shaped steering wheel, a rocker switch for gear selection and the BMW Curved Display – which forms part of the next-generation BMW Operating System – clearly advertise the futuristic form of driving pleasure on offer.

Intelligent lightweight design and optimised aerodynamics increase range.
The energy and range of the BMW iX benefit from innovative solutions in the areas of lightweight design and aerodynamics. Its body structure, featuring an aluminium spaceframe and innovative Carbon Cage, can claim extremely high torsional stiffness, which in turn enhances agility and maximises occupant protection, while minimising weight. The intelligent material mix, with a variety of materials employed exactly where their specific properties can be utilised to best effect, is unique in this segment. Together with the superb aerodynamics, the intelligent material mix helps to endow the iX with remarkably composed, relaxed driving characteristics combined with instant, precise response to every movement of the accelerator and turn of the steering wheel.

Fully capitalising on the benefits provided by the all-electric drive system and meticulously implementing proven measures from the past in the front end of the car, the underbody section, the wheels and the rear end gives the BMW iX optimised aerodynamics which have a positive effect on both the performance and range of the purely electrically powered SAV. The BMW iX boasts outstanding aerodynamics for its class, with a drag coefficient (C_d) of just 0.25.

BMW Group sets new standards for driving simulation #NEXTGen 2020 offers exclusive insights before the new Driving Simulation Centre starts work.

  BMW Group is creating every opportunity for its vehicle research and development engineers to simulate and test the product requirements of the future under realistic conditions with its new Driving Simulation Centre. With 14 simulators and usability labs covering an area of 11,400 square metres, it is the most advanced and diversified simulation centre in the automotive industry.

As Michael Brachvogel, Head of BMW Group Research Interiors, User Interaction, User Experience and Driving Simulation, explains, “The aim of the new centre is to provide the ideal simulation tool for every area and every phase of the vehicle development process, all under one roof.” The focus on the customer in the development stage is also being raised to a whole new level. “We can perform test drives for studies with up to 100 test persons per day,” says Brachvogel.

 

The optimum simulation tool for every stage of development.
From the early concept phase through to the final function validation stage, the centre provides the various specialist areas in vehicle development with an ideal simulation tool. Facilities range from static simulators without a motion system to the high-fidelity simulator, which transports the road into the lab to remarkably realistic effect with its nearly 400 square metres of motion area. Whether it’s innovative entertainment technologies and display and operating concepts, multimodal interaction between occupants and vehicle, fine-tuning of the chassis, or wide-ranging driver assistance functions all the way up to interior scenarios for fully automated driving – virtually every aspect of car development can be tested here in terms of suitability for the customer. The virtual test drives are regularly performed by external test persons and not just by BMW Group engineers. “The new Driving Simulation Centre makes an enormous contribution to our customer-centric product development,” says Michael Brachvogel. “We can integrate direct customer feedback into the development process at any given moment.”

 

Simulated testing of every last detail: sampling driving pleasure in virtual form.
For years now, driving simulation has played a key role in driving dynamics development at the BMW Group. The new Driving Simulation Centre will enable the virtual development process to be further expanded, reducing the number of prototypes that need to be built as well as the duration of the development cycle. Tyres or entire axles can be swapped in a matter of seconds and test routes all over the world selected at the push of a button in the driving simulator. It’s even possible to seamlessly transition from summer to winter. All the various influencing factors can be reproduced with a high degree of accuracy in the simulation. “Both in the early phase of development and at the validation stage, every nuance that goes into making the driving feeling for which BMW is renowned can be sampled in the state-of-the-art simulators,” says Thomas Lachner, a driving simulation expert with the driving dynamics development team.

The new Driving Simulation Centre is the perfect response to the ever-increasing demands involved in developing intelligent, highly connected vehicles. New display and operating concepts can be subjected to intensive testing to analyse the risk of driver distraction or the effectiveness of the multimodal control methods. “With the aid of extensive tests in the driving simulator we can design our systems in such a way that our customers in their vehicles obtain the right information at the right time and in the right place – all in the simplest and most intuitive way possible and in every conceivable driving situation,” says Marion Mangold, team lead User Interaction Concept.

 

Driving simulation offers major advantages for the development of future driver assistance systems and automation functionalities, in particular. Road situations that involve risk or occur only rarely in real-life driving are almost impossible to test on the road. In the simulator, they can be replicated safely and in great detail as often as required. And individual aspects of scenarios can be varied and combined with one another as desired. The upshot is that complex systems can be tested under varying, realistic conditions before road-testing has even started. “Our preparations for the introduction of our driver assistance functions are extremely thorough. Driving simulation is a major factor in ensuring that we can develop the best and safest products for our customers,” says Manuela Witt, expert for Safety-in-Use and Effectiveness Analysis.

 

Thanks to an installation concept featuring an ingenious transportation and docking system, all the simulators can be used on the same day with different vehicle models if required. The centre thereby offers a high level of flexibility for all specialist areas of development, while also enabling maximum utilisation of capacity.

 

Total immersion: the Seamless Simulator Experience.
The BMW Group’s driving simulation experts have devised a Seamless Simulator Experience in order to offer test persons an even more realistic simulated experience and therefore increase the validity of results. In future, test persons in selected studies will wear a VR headset as they make their way to the simulator. They will be in a virtual BMW or MINI dealership, for example, with the vehicle parked in front of the dealership ready for the test drive. While they walk through the virtual space, they are actually moving towards the driving simulator. They only remove the headset immediately before entering the simulator. “We attain an extremely high degree of immersion with the Seamless Simulator Experience,” says Driving Simulation Centre project manager Martin Peller. “This allows the study participants to immerse themselves far more fully in the driving situation, which in turn means that we obtain very valid and robust results for optimising our user functions.”

 

High-tech on an impressive scale: the high-fidelity and high-dynamic simulators. The high-fidelity and high-dynamic simulators are the standout highlights of the new Driving Simulation Centre, both visually and technologically. They create the type of test conditions that in the past could only be experienced with actual test vehicles on the road. Besides targeted optimisation of innovative user functions, testing in the lab has the added benefit of making it possible to reproduce specific driving situations as often as required, significantly increasing the validity of the evaluated test results. The driving simulators can also be used for acting out test scenarios that seldom occur in real-life driving and only under unusual circumstances, or that involve an element of danger and therefore cannot be recreated for test purposes alone out on an actual road. However, findings from on-road testing can be checked and validated by means of realistic simulations in the lab.

The fuel consumption and CO2 emissions figures are determined according to the European Regulation (EC) 715/2007 in the version applicable.

The figures refer to a vehicle with basic configuration in Germany. The range shown considers the different sizes of the selected wheels/tyres and the selected items of optional equipment, and may vary during configuration.

The values are based on the new WLTP test cycle and are translated back into NEDC-equivalent values in order to ensure comparability between the vehicles. With respect to these vehicles, for vehicle-related taxes or other duties based (at least inter alia) on CO2 emissions, the CO2 values may differ from the values stated here (depending on national legislation).

Further information on official fuel consumption figures and specific CO2 emission values of new passenger cars is included in the following guideline: 'Leitfaden über den Kraftstoffverbrauch, die CO2 Emissionen und den Stromverbrauch neuer Personenkraftwagen' (Guide to the fuel economy, CO2 emissions and electric power consumption of new passenger cars), which can be obtained free of charge from all dealerships, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at

CO2 EMISSIONS & CONSUMPTION.

BMW M3 Sedan fuel consumption combined: 10.8 l/100 km [26.2 mpg imp]; CO2 emissions combined: 248 g/km